• With clear descriptions and images of menu items, along with prices and ingredient information, can help customers feel confident in their selections and more likely to return. In addition, a well-designed menu can streamline the ordering process and reduce the time customers spend waiting for their food.
• The advantages of digital menus is the dynamic
content capabilities and automated display transitions
and scheduling. This allows for easy content changes
when introducing seasonal items, special promotions,
and breakfast-to-lunch changeovers. Likewise, digital
menu boards offer superior visual appeal through
high-quality images and even short video content.
In turn, restaurants can implement better marketing
strategies, such as optimizing up-sells, better
management of food inventories, and outdoor menu
advertising. There is also a branding effect as more
and more modern restaurants deploy digital menu
displays.
• When it comes to designing your menu boards, the best place to start is with a solid marketing strategy that is consistent across your entire brand. That will allow you to better coordinate all of the corresponding activities as you’re generating content. Once your strategy is in place, here are five tips to consider as you pull together information for your design process:
• Use Takeovers to Highlight Special Promotions.
• Incorporate Rich Media Like Animated GIFS and High- Definition Video.
• Place High-Margin Products on the Right Side of the Menu
• Utilize Callouts to Promote Product Upselling.
• Keep Digital Menu Boards Clean and Easy to Read.
Please send illustrations, designs, styles or anything you want
include in your digital menu.
Digital Menus